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Animation and marketing campaign for Allia Impact Finance

Allia Impact Finance provide solutions that enable charities, social enterprises and mission-driven businesses to raise finance and deliver enhanced impact. A pioneer in impact finance, having launched its first bond to tackle unemployment in 1999, they have extensive experience in advising and arranging finance across sectors including housing, care and education – with particular expertise in bond issues to both institutional and retail investors.

We were approached to develop a marketing campaign to promote their Scottish Charitable Bonds programme, which provides loans and grants to housing associations in Scotland for building new affordable homes. Since 2014, Allia Impact Finance have been supporting the development of affordable housing across Scotland with nearly £70m of investment from the Scottish Government.

The materials targeted the housing associations, looking to raise awareness of the offering. We developed a friendly and informal look to the initial advert, mixing photography with an illustrative style and utilising the brands bold colouring for maximum impact. The initial advert design was developed into an animation to explain the process of the programme, and we have also developed a static infographic and an exhibition stand.

Response to the final campaign has been extremely positive:
“We absolutely love the designs D&A Creative have come up with for our campaign.  Financial services isn’t always the easiest to breathe life into, but this creative certainly does that in an interesting way that reflects the brand and message.  The theme works well across all materials, and the animation is just awesome – really helping to get across the simplicity of the product.  You have helped to evolve and shape our brand further, and so a big thanks for all your hard work on this.”

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    We are D&A Creative.

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  • WE CREATE

    We are a graphic design agency based in Huntingdon. We listen, we learn our clients’ business and using creative yet pragmatic thinking, we deliver targeted, memorable and effective work for them.

    • From brochures to advertising

      Brochures, leaflets, posters, advertising, annual report & accounts, we can design materials based on existing brand guidelines or create a new print identity for you. Typeface, colour palette, photography, illustrations and layout are all carefully considered.

    • From logos to guidelines

      Design is a key element in bringing a brand to life, not just your logo but how this translates across your brochures, advertising, website or exhibition stand. We consider all elements that are brought together in a design to represent a business, product or service.  

    • From websites to video

      We create websites, email marketing campaigns, online advertising, infomercials, video presentations and app graphics. We can design for each of these digital channels or create an integrated digital marketing campaign that encompasses them all.      

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    From global brands to start-ups (future global brands), D&A Creative works with a diverse range of organisations. Projects are endlessly varied and we work hard to deliver great creative design everytime.

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    Email hello@dandacreative.co.uk or give us a call on 07590 849114.

    • Animation and marketing campaign for Allia Impact Finance

    • We love working with D&A. They have spent time to understand us and our brand, and so are pretty much spot on with everything they produce for us. Everything is delivered on-time, and if there are any ambiguities Dan is immediately on the phone to ensure that he delivers the correct solution. Very highly recommended.

      Marketing Manager, Belbin
    • “It is a pleasure to work with D&A Creative. We have always found them to be very professional and prompt, highly recommended for all kinds of design work. Amy is responsive, creative and very talented. We look forward to using their services again in the future.”

      Development & Marketing Team, NW Brown
    • “We have worked with D&A Creative on a number of varied projects from printed literature, to digital marketing and advertising. D&A always respond quickly to our – often last minute – requests, but this does not effect the high level of service they deliver. They always offer not just the standard solution but their own creative take on a brief. Their attention to detail is amazing which is extremely important for a busy marketing department. They understand our brand and work within the guidelines while still providing creative and original designs.”

      Marketing Manager UK & Ireland, Senator Pens
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